Creative by Roopa has an on-going collaboration with Isake International of creating exquisite packaging and labels for their internationally acclaimed sake range. The packaging design reflects the nature of the sake from ‘crisp’ to ‘luxurious’, delicate to complex. The various projects have led to working with Japanese calligraphers, translating their characters onto the labels while carefully choosing the colours and finish of the materials used to package their bottles.
Creative by Roopa was also commissioned to do their product photography and design their website. The photography attempted to bring to life the nature of the sake, showing the bottles as work of art within environments pertaining to the particular sake contained within them.